Here are the results from our latest SEO project, for a 5-star holiday resort:
SEO specialists who will transform your website’s success…
Word Waiter Digital serves up sizzling SEO across the UK, and internationally.
Each of our SEO experts comes equipped with at least a decade of search marketing experience, enabling us to achieve industry-leading results for clients.
Because we have such a deep understanding of technical SEO, content and outreach, none of our work has ever attracted a Google penalty – in fact, companies often employ us to fix the problems inflicted by others.
Quality, quality and quality again…
We never take risks with clients’ websites by attempting to outwit the search engines – that really is the road to ruin – instead, we utilize tried and tested strategies that focus on quality and engagement, and are proven to deliver website success.
For example, when most SEO consultants were over-optimizing title tags and content, we were advising against the practice – taking a strategic view that the tactic was borderline spammy and best avoided – and, guess what… Google decided to act against over-optimization, sending shockwaves through the search marketing industry.
Nor do we ever simply “build” backlinks – instead, we “earn” truly effective backlinks via independent editorial review because Google wants quality and engagement rather than spam!
Our linkearning services cover everything from strategic planning and celebrity content to news releases and media events – we’ve worked with many of the world’s largest media outlets.
And if you’ve suffered a Google penalty because of shoddy SEO work, we can work to reverse that damage – let us troubleshoot your legacy SEO and web development, and put things back on track for your online business.
Content and engagement – beyond technical SEO…
To really succeed online, you need to ensure your website is technically perfect in terms of SEO performance – but you also need a content, design and linkearning edge over your competitors.
So we work with among the best in the business in terms of copywriting and content, digital design, user experience (UX) and outreach, to ensure your website is as engaging and successful as it should be.
What is SEO, anyway? An overview…
SEO (search engine optimization) is the process of driving relevant and unpaid “organic” website traffic to your website, or to your business in some other way.
When a potential customer uses a search engine such as Google, Bing or Yahoo to search for something with a question or “query” – they get a list of natural “organic” results on the SERP (Search Engine Results Page).
These “organic” results are independently chosen by the search engine itself, according to the perceived relevance to the search “query”, and are not paid for search engine adverts (that is called PPC advertizing, which we do not offer).
If a potential customer searches for your type product or service, in a relevant location, it’s our job to capture their attention via the free “organic” search engine results, then drive these prospects to your business and convert them into customers.
Contact us today to find out how we can boost the performance of your website.
Luke has worked closely with me for the last six months and enabled us to meet some very challenging targets.
Luke was involved in all aspects of our SEO strategy and provided well structured guidance and clear priorities in each area.
His extensive PR experience was also of great benefit to us…he was always contactable and happy to assist and often went the extra mile to help.
His enthusiasm and keen interest in SEO was inspiring, and made clear by his willingness to share his many years of experience and impart his knowledge to me and the team…I would highly recommend Luke for anyone needing assistance in SEO and PR.
David Penman, Digital Marketing Manager – Creditplus